Brand Alert: Nobody's Child

They launched recently, in fact it was only October 2015, but Nobody's Child have already proven to be a huge success. With affordable prices and quality garments, Nobody's Child aim to provide consumers with excellent service. Nowadays, it's hard for retailers to keep on top of fashion trends as the average lifecycle of an item is now estimated at 6 months. In order for retailers to keep up, boundaries begin to be crossed in terms of ethics and morality, this situation, however, is what Nobody's Child declare to tackle.  But how is this possible when so many competing brands fail to acknowledge any ethics? This is where Nobody's Child differ from the majority of leading fashion retailers.  The company claim to have complete control over the manufacturing and distribution of their garments, meaning they can manage the ethicality of how their garments are produced. As you'd assume, this is a great selling point for the brand and they have too recognised this.

We either own or have complete control over the entire manufacturing process. We knit and dye fabrics in our own facilities, we produce garments in our own factories and we distribute through our own fulfilment distribution centre, all of which are ethically managed and employed with our own staff. When faced with two very similar products with very similar prices, we’re here for the individual who will base their decision on more than cost alone. They know they’ll look good in either garment, but they’re able to feel good about looking good in ours.

So if you haven't done so already, go ahead and pop onto their website here. The website consists of great styling and photography which show off the garments and give them character.